Situation when I joined mid-project
The logo and color scheme had already been set by the client.
Early Design following the theme Armillary sphere, the issue is only had broad ideas like elegant, minimal, high-end.
Challenge
With limited time and existing work in place, my challenge was to avoid discarding progress and instead quickly define clear design guidelines.
The New Design Direction
Following the theme of "Armillary shpere", I positioned “all stars orbiting” as the main direction,
with the qualities of orbit, ring, stars as main elements.
Early Motion Test
Combination of ring and soundwave movement
Lowerthird Design
Presenter Cards: A single ring moves like a hand gently holding the lower third card.
Winner Cards: Several rings overlap and collapse into a golden sphere, symbolizing the rise of a new star.
Next Cards: Wave-like animations pass energy forward, building anticipation for the upcoming act.
Performer Cards: A bright star sits at the center while surrounding rings expand outward, echoing the performer’s energy on stage.
Sponsor & Info template
Nominee Video
Song & Singer Awards: Multiple concentric rings orbit to symbolize the core spotlight on Best Song, Best Male, and Best Female Artist.
Album Awards Albums represent collective effort—through layers of forces coming together, they converge into a singular impactful moment.
Instrumental & Production: Sound waves form flowing rings, visualizing the idea of music being created and passed forward.
Indigenous & Hakka Albums: A glowing halo paired with waveform-shaped mountains evokes local culture radiating light and rooted in the land.
Songwriting & Composition: Two spheres connect through a magnetic field, creating golden rings that represent the pull of creativity.
Design & Promotion: Rings extend into layered, multidimensional spaces, highlighting depth and the craft of visual design.
